Current:Home > MyRed Lobster abruptly closes dozens of restaurant locations around US, preparing to liquidate -USAMarket
Red Lobster abruptly closes dozens of restaurant locations around US, preparing to liquidate
View
Date:2025-04-17 23:07:32
Red Lobster has reportedly closed dozens of restaurants across the country and an online restaurant liquidator is auctioning off kitchen equipment from those locations.
The liquidator, TAGeX Brands, announced Monday it is auctioning off equipment this week from 48 locations that have closed. The website says auctions are live and will end periodically on Thursday, and that each winner will receive the "entire contents of the Red Lobster location they bid on."
The website lists five locations each in California and Florida, and four locations each in Colorado and Maryland. Other states, such as Alabama, Georgia, New York and Texas, among others, will also reportedly see locations shutter.
USA TODAY reached out to Red Lobster on Tuesday and did not get a response prior to publication.
Here's what we know about the closures, including where they're happening and why these restaurants are closing.
Red Lobster closures:Red Lobster website lists 87 restaurant locations 'temporarily closed' in 27 states: See full list
'Endless Shrimp' deal costs Red Lobster:Red Lobster's 'Endless Shrimp' deal surpassed expectations, cost company millions
Red Lobster considered filing for bankruptcy in April
The seafood chain considered filing for Chapter 11 bankruptcy last month in an effort to restructure its debt, according to Bloomberg.
The company had been getting advice from law firm King & Spalding as it looked to shed some long-term contracts and renegotiate leases, Bloomberg reported, noting that Red Lobster's cash flows had been weighed down by leases and labor costs, among other issues.
'Ultimate Endless Shrimp' promotion led to big losses for Red Lobster
In 2023, the seafood chain's "Ultimate Endless Shrimp" deal became more popular than expected, inadvertently becoming a key factor in a $11 million loss in the third quarter.
The limited-time promotional deal, in which guests picked two types of shrimp to enjoy nonstop for $20, landed a permanent spot on Red Lobster menus in June. Red Lobster's parent company, Thai Union Group, said in November 2023 that the chain was headed toward a $20 million loss for 2023. Now the endless shrimp deal costs $25.
Thai Union Group CFO Ludovic Regis Henri Garnier said in an earnings report call that the company was aware the initial price for the endless-shrimp deal was cheap. The offer was intended to draw customers into restaurants, but orders exceeded expectations, he said.
"We wanted to boost our traffic, and it didn't work," Garnier told investors in November 2023, according to Restaurant Business Magazine. "We want to keep it on the menu. And of course we need to be much more careful regarding what are the entry points and what is the price point we are offering for this promotion."
Which Red Lobster locations are closing?
More than a dozen Red Lobster restaurants in Florida have closed, with signs on the door of some locations saying, "This location is closed. We look forward to serving you at another Red Lobster in the future," according to the Daytona Beach News-Journal, part of the USA TODAY Network.
The News-Journal, citing Red Lobster's website, reports that three locations in Jacksonville, three in Orlando, two in Tampa and one in Daytona Beach, among others, are closed. These locations were listed as "Closed" under its hours for all days of the week on their websites.
Two locations in Wisconsin are listed as "temporarily closed," according to the Milwaukee Journal Sentinel, also part of the USA TODAY network. Those locations are in Wauwatosa and La Crosse.
Contributing: Drake Bentley, Milwaukee Journal Sentinel; Jennifer Sangalang, Samantha Neely & John Gallas, USA TODAY Network-Florida
Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at [email protected].
veryGood! (9232)
Related
- A South Texas lawmaker’s 15
- Most Americans feel they pay too much in taxes, AP-NORC poll finds
- WWE's Vince McMahon resigns after being accused of sex trafficking, assault in lawsuit
- This state is quickly becoming America's clean energy paradise. Here's how it's happening.
- Intellectuals vs. The Internet
- Record number of Americans are homeless amid nationwide surge in rent, report finds
- Tea with salt? American scientist's outrageous proposal leaves U.S.-U.K. relations in hot water, embassy says
- Barcelona loses thriller with Villarreal, falls 10 points behind Real Madrid
- Travis Hunter, the 2
- Rep. Nancy Mace's former chief of staff files to run against her in South Carolina
Ranking
- Dick Vitale announces he is cancer free: 'Santa Claus came early'
- With the World Stumbling Past 1.5 Degrees of Warming, Scientists Warn Climate Shocks Could Trigger Unrest and Authoritarian Backlash
- The Bachelor’s Joey Graziadei Reveals the Warning He Was Given About Fantasy Suites
- New Orleans thief steals 7 king cakes from bakery in a very Mardi Gras way
- 'As foretold in the prophecy': Elon Musk and internet react as Tesla stock hits $420 all
- 'Wait Wait' for January 27: With Not My Job guest Treasury Secretary Janet Yellen
- Walmart's TV Deals Up To 47% Off Are Worth Shopping On The Big Screen
- Biden offers fresh assurances he would shut down border ‘right now’ if Congress sends him a deal
Recommendation
Are Instagram, Facebook and WhatsApp down? Meta says most issues resolved after outages
What's next for Bill Belichick as 2024 NFL head coaching vacancies dwindle?
North West Gives an Honest Review of Kim Kardashian's New SKKN by Kim Makeup
Appeals court reinstates sales ban on Apple Watch models with blood oxygen monitor
Romantasy reigns on spicy BookTok: Recommendations from the internet’s favorite genre
Tesla recalls nearly 200,000 cars over software glitch that prevents rearview camera display
Crew extinguish fire on tanker hit by Houthi missile off Yemen after US targets rebels in airstrike
Man convicted of manslaughter in the killing of former New Orleans Saints star Will Smith